People always say that they hate drama.
But in fact, people engage more to drama than a normal good content–although they don’t realize it.
And I just proved it today.
I post a drama-like content on Tiktok. It is about the incident that I got blocked by several Tiktok influencer that I reacted on their content.
And it went viral.
I posted it on 12.30 WIB–and I didn’t open my Tiktok again until afternoon, because I worried that my drama content will get more dislike rather than the hype that I want.
But it really went viral.
It got 80k view on the afternoon. And my followers count grow to 5300+ from just 3800.
So yeah, drama works.